For the first time, illumination technology can be incorporated into anything you
wear, whether it's using light for safety, function, fashion or fun.
For the first time,
You can live on your own terms, explore with enhanced safety, express from day to night with transformative clothing and own the freedom to create anything your imagination desires with illumination technology.
Firefly first began its journey through a visibility solution for low light runners, now it’s become a platform with which illumination can be integrated into your entire lifestyle.
We’re excited about how illumination technology will revolutionize the future of clothing.
Our Technology can support night events. With Firefly you can safely enjoy up to five hours of cycling, in dimly lit roads. When riding in low visibility conditions you can now wear a pair of shorts, jersey, protection gear or shoes with seamless, flexible and washable illuminated technology.
There are more than 50 million runners in the USA, 40% of whom experience low light conditions during their run. Most accidents involving runners are caused by low visibility and careless driving. Firefly can now make it safe for runners who enjoy running at night.
Produced for a wide range of high impact sports such as football and boxing, Firefly can detect the degree of impact; helping coaches and medical professionals determine the level of potential injury by being able to read the strength of a hit via illumination. This awareness will help save lives.
For the worker in low visibility environments Firefly provides illumination in protective vests and gear, minimizing work related accidents. Our technology can appease concerns of high risk low light working conditions with in-built sensors alerting workers to safety. Dangerous industries can improve productivity levels of their staff and enhance their quality of life at the same time.
Our design knowledge allows us to seamlessly embed Firefly to haute couture pieces. We can now illuminate the future catwalk and are ready to be integrated into fashion. We invite designers to challenge us with their creativity. We’d love to co-create.
Parents can be less stressed when their kids play outside at night. Children can now safely play freely outside, with Firefly technology being integrated into their clothing. This new technology can also make dressing up at night fun for kids, opening-up a whole new world of possibilities for them.
Follow Us @illuminatewithfirefly
Almost three decades ago, a small apparel start-up
took shape to influence the South Asian apparel
industry. Today, it is a Global Leader in
Design-to-Delivery Solutions of apparel & textiles.
An employer of 86,000 people, manufacturing over a
million garments a day, with 42 operations in 16
countries. We make products that are close to skin
including smart fabrics and wearable technology.
We want to challenge the traditional mindset of technology
in wearables and manufacture high performance clothing for
brands like Nike, Lululemon, Victoria’s Secret, Calvin Klein,
Ralph Lauren etc- across sports, swim and intimate wear.
We produce our own fabric and embellishments.
We have end to end manufacturing capability giving
customers more flexibility at the best price.
© 2017 illuminatewithfirefly.com - Firefly